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Beyond rainbow washing: Meaningfully supporting LGBTQ2S+ employees and coworkers

Jun 8, 2022
5
min read

It鈥檚 officially pride month which means you鈥檝e probably seen tons of rainbows floating around the internet and in real life (and rightfully so). But just as quickly as they鈥檙e put up, soon storefronts will quietly take down their displays, rainbow merchandise will be removed from shelves, and company logos will revert to their original state.听

Termed 鈥溾, the happenings mentioned above are when companies use rainbow colours and/or imagery to indicate progressive support for LGBTQ2S+ equality with minimum effort 鈥 AKA let鈥檚 toss a rainbow on our logo for the month and earn consumer credibility. Then BOOM, the first of July rolls around and everything is once again business as usual.听

While it鈥檚 important to show support, without action, embracing the rainbow is merely a performance. And for some, it鈥檚 an excuse to make a quick buck without actually supporting their queer employees and coworkers.听

We get it though, a lot of you have the best of intentions and are looking for to show support in meaningful and lasting ways. This one鈥檚 for you.听

Understanding LGBTQ2S+ experiences in the workplace

According to the Canadian Centre for Diversity and Inclusion, 30% of LGBTQ2S+ employees in Canada report experiencing discrimination in the workplace. And a found that 62% of transgender respondents and 69% of nonbinary, genderqueer, agender, or gender nonconforming folks experienced discrimination that year, compared to 36% overall.听

Despite progress in recent years, the reality is that many queer employees don鈥檛 feel safe and included at work. In fact, research conducted by associate professor of labour studies and geography at McMaster University, Suzanne Mills, found that more than 50% of surveyed Canadian LGBTQ2S+ employees hid their sexual orientation and/or gender identity in the workplace with fears of being stereotyped, making others feel uncomfortable, or losing relationships.听

How to support your people beyond pride month

Support and protection of LGBTQ2S+ workers should be the standard, and you shouldn鈥檛 have to wait for someone to tell you to make changes to feel motivated to be an ally. Below are just some ways you can meaningfully support LGBTQ2S+ folks at work year-round.听

1. Create a feedback safe environment聽

This one鈥檚 important for employers and people leaders, but remember that it鈥檚 everyone鈥檚 responsibility to create safe spaces. Provide channels for feedback, anonymous and otherwise. Prioritizing trust in the workplace means building a culture of psychological safety and honesty, where you and your team feel comfortable asking questions, and expressing thoughts and ideas. A large part of this is ensuring you create a safe and comfortable space for feedback. Whether this be via employee check ins or anonymous surveys, work with your employees to figure out the best way to facilitate an honest dialogue.听

We may think we're doing all the right things until we make space for other perspectives 鈥 in which case, we may find we're not doing enough at all. Make it easy to not only share thoughts and feedback, but also provide an easy-to-access way to report discrimination and hate 鈥 and then actually act on that information.听

2. Prioritize inclusive language and respect people鈥檚 pronouns聽

Being mindful of the language we use is pivotal in creating an environment where everyone on our team feels respected, safe, and included.听

Acknowledging and encouraging the use of pronouns is just one small step in confronting the implications of words and behaviours that have long gone unchallenged. Mistaking a coworker鈥檚 pronouns may be a great source of stress and discomfort, which can make them feel isolated from the rest of the team. Adding pronouns on internal communications like Slack and email signatures, as well as asking and acknowledging people鈥檚 pronouns in meetings can have a significant impact. And if you鈥檙e a 黑料传送门 user, you have the option to add pronouns and gender to your .

Beyond pronouns, recognize common male-gendered phrases and make an effort to replace them with more inclusive language. For example, replace 鈥渉ey guys鈥 with something gender-neutral like 鈥渉ey folks鈥 or 鈥渉ey team鈥. Silver, 黑料传送门go on the UX team, shared for examples of unnecessarily gendered language and what you can say instead 鈥 it鈥檚 worth checking out!

3. Check your hiring practices and LGBTQ2S+ representation

applying to an organization if they were to publicize all LGBTQ2S+ related policies (such as anti-discrimination policies and transition guidelines), and 64% if organizations explicitly stated they are LGBTQ2S+ friendly on job postings.听

Ensure your support and value for LGBTQ2S+ voices in the workplace comes across on all your employer branding channels, from your value proposition and career site to the platforms you use to promote your career opportunities.听

If applicants can鈥檛 see themselves within your organization, they simply won鈥檛 be interested in working at your company. What is your diversity statement? Your inclusivity statement? What policies exist to support LGBTQ2S+ workers? Are there queer leaders in leadership roles at your company? Work with your hiring managers, HR reps, and Equity, Diversity, and Inclusion (EDI) professionals to address these gaps so you can broaden your reach.

Get auditing

You can鈥檛 fix what you can鈥檛 see 鈥 collect information on LGBTQ2S+ employees' representation and experiences in the workplace by conducting equity audits on talent processes and pay.听

Ensure your organization isn鈥檛 perpetuating pay gaps. And if your company doesn鈥檛 have LGBTQ2S+ folks in executive positions, consider why and take actions to remedy this lack of representation.

Don鈥檛 rely on salary history in setting pay, that just perpetuates past inequities. Employees come and go, people get promoted 鈥 so even if you make necessary changes, the issue of pay inequity can creep up again. To keep your wages in check, conduct an audit every year.听

Diversity in the workplace benefits everyone

Innovation stems from the ability to utilize different perspectives in approaching and finding solutions. Without a diverse team (i.e. diverse skills, cultural backgrounds, life experiences, and sexuality and gender), it鈥檚 possible your company will lack those fresh perspectives that drive creativity and innovation.

4. Review your employee handbook聽

Review and assess your organizational benefits. Do you offer benefits to employees in domestic partnerships, or civil unions? Does your health insurance cover gender reassignment surgery? Do you provide mental health benefits? Do you have any practices or policies in place to support an employee who may be transitioning?

Also make sure that your workplace discussions and practices avoid gender binary defaults 鈥 you can do this by adjusting your company policies to use inclusive language wherever possible. For example, change 鈥渉usbands and wives鈥 to 鈥減artners鈥, and change 鈥渕aternity leave鈥 to 鈥減arental leave鈥.听

5. Donate to and support LGBTQ2S+ organizations throughout the year

LGBTQ2S+ organizations are doing the work 365 days a year and deserve (and need) your support beyond the month of June. Whoever you are, here are just some initiatives and charities in Toronto to check out:

6. Prioritize an equity, diversity, and inclusion (EDI) strategy

Implementing a strong equity, diversity, and inclusion (EDI) strategy is pivotal in developing a workplace of inclusivity and belonging. If you鈥檙e interested in creating your EDI strategy but don't know where to begin, check out workplace equity, diversity, and inclusion (EDI) are important to my company. Where do I start? for helpful tips and guidance. We鈥檝e also linked other helpful resources at the end of this blog.

Get started with 黑料传送门

Did you know you can add pronouns to your 黑料传送门 profile? It鈥檚 just one small way we鈥檙e helping you improve inclusivity and belonging at your company. Speak with our team to learn more.

Learn more with 黑料传送门

We have plenty of resources to help you foster a workplace of inclusivity and belonging. Check them out here:

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